How Do Consumers Perceive Sensory Attributes of Apple?

Pomological characteristics and consumer acceptability of four scab-resistant apple cultivars ('Topaz', 'Florina', 'Goldstar' and 'Golden Orange') and standard commercial cultivar 'Golden Delicious' were investigated. Consumer acceptability consisted of rating fruit samples on Likert scales measuring appearance, flavour, size, sweetness, acidity, crispiness, juiciness, skin texture and general impression. Consumers better evaluated the cultivar 'Topaz' sensory characteristics of flavour, juiciness, taste and general impression than other evaluated scab-resistant apple cultivars and the cultivar 'Golden Delicious'.