An unsuccessful attempt to demonstrate attentional orienting within the purely emotional domain.

Inhibition of return (IOR) is an attentional effect that has been much researched in the spatial domain, whereby people are slower to respond to stimuli presented in a previously attended location. Recently, Chao (2010) reported that participants were slower to respond to a negative schematic facial target compared with a positive facial target if they had previously viewed a cue with a negative expression, which he interpreted as IOR in the purely emotional domain. That is, once their attention is drawn away, people are slower to reattend to negative emotions.