Social media trends in obstetrics and gynecology residency programs on Instagram and X (Twitter).

Background: During the COVID pandemic, residency program's social media presence increased to aid in residency recruitment by attempting to increase engagement and readily available information for applicants across specialties. However, little information exists on what characteristics and content on obstetrics and gynecology (OBGYN) residency program accounts attract more followers or engagement.

Objectives: To identify social media trends in OBGYN residencies and determine which aspects of programs influence the number of followers and interaction with content posted.