This study explores the attitudes, subjective norms, and perceived behavioral control of Dhaka city residents toward plastic pollution, using the Theory of Planned Behavior (TPB) as a framework. A cross-sectional survey of 435 participants was conducted online, targeting adults (≥ 18 years) with internet access. The survey consisted of 10 items each for attitude, subjective norms, and perceived behavioral control, analyzed using descriptive statistics and multiple regression to identify associations with sociodemographic factors such as age, education, and income.
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