Companies in difficult financial situations may seek to survive through mergers and acquisitions. Managers must be able to use company resources efficiently to maintain and improve competitiveness and sustainable advantages. Managers' ability to make strategic decisions may determine whether a merger and acquisition is successful.
View Article and Find Full Text PDFDemand forecasting is a scientific and methodical assessment of future demand for a critical product.The effective Demand Forecast Model (DFM) enables pharmaceutical companies to be successful in the global market. The purpose of this research paper is to validate various shallow and deep neural network methods for demand forecasting, with the aim of recommending sales and marketing strategies based on the trend/seasonal effects of eight different groups of pharmaceutical products with different characteristics.
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